ADR(Average Daily Rate)
Average Daily Rate. Total room revenue divided by rooms sold — the average rate paid per occupied room. A pricing-power signal.
Read full definition →Glossary
Hotel industry terms
Plain-English definitions for hotel revenue, distribution, GST, and software terms — written for working hoteliers, not dictionary editors.
A
B
BAR(Best Available Rate)
Best Available Rate — the public, refundable, non-discounted rate for a standard room. Anchor for all other rate plans.
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Channel Manager
Software that keeps room availability and rates in sync across every OTA, booking engine, and PMS in real time. Prevents oversells and parity violations.
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Declared Tariff
Published rack rate of a hotel room used by Indian GST law to determine the GST slab. Includes room rate plus meal plan rate × adults.
Read full definition →Direct Booking
A reservation made on the hotel's own booking engine, bypassing OTAs. Saves 15-25% commission and captures first-party guest data.
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First-Party Data
Guest data collected directly by the hotel through its own touchpoints. Distinct from OTA-mediated data, which the OTA owns.
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GST Slab (Indian Hotels)(Hotel GST Rate, GST Tariff Slab)
India GST rate for hotel accommodation. Determined by declared tariff per CBIC Circular 47/21/2018: 0% under ₹1,000, 5% from ₹1,000–7,499, 18% at ₹7,500+.
Read full definition →GSTR-1
Monthly (or quarterly under QRMP) outward-supply return for GST in India. Invoice-level detail of every accommodation, F&B, and ancillary sale.
Read full definition →GSTR-3B
Monthly summary GST return where Indian hotels actually pay tax. Filed by 20th of the following month.
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Hotel CRM(Customer Relationship Management, Guest CRM)
Centralized guest database with stay history, preferences, segments, and engagement history. Foundation of personalization and retention.
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Occupancy(Occupancy Rate)
Percentage of available rooms that were sold during a period. A demand signal — but only at the rates you charged.
Read full definition →OTA(Online Travel Agency)
Online Travel Agency — Booking.com, MakeMyTrip, Agoda, Expedia. Distribution channel that sells hotel inventory in exchange for 15-25% commission.
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PMS(Property Management System)
Property Management System — the operational backbone of a hotel. Manages bookings, check-ins, folios, room status, billing, and reporting.
Read full definition →R
Rate Parity
OTA contract clause requiring the hotel to publish the same public rate across all distribution channels. Violations trigger OTA delisting.
Read full definition →RevPAR(Revenue per Available Room)
Revenue per Available Room. Total room revenue divided by the number of available rooms — the most-watched single hotel revenue metric.
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